This presentation seeks to anticipate what a V3.0 lighting environment will look like. How might lighting be made? What are the challenges faced in designing, making and profiting from this change? The speaker, Naomi Miller, FIALD, intends to explore these questions through developing a product and documenting the process, following development from conceptual images through 3D modelling to physical models. As 3D printing becomes more accessible, how does this affect the pricing strategy of Lighting 3.0? Can the design value of an object be separated from the cost of physically making it? Could there be a shift to an "App Store" style market place for digital lighting products? Naomi will explore these questions as she looks at the business models of Lighting 3.0.
